Signage　plays　a　crucial　part　in　passengers＇　wayfinding　process.　This　research　proposes　a　general　method　to　optimize　and　evaluate　different　signage　alternatives　based　on　building　information　modeling　(BIM),　virtual　reality　(VR)　technologies,　and　passengers＇　wayfinding　behaviors.　A　wayfinding　experiment　with　46　participants　was　conducted　in　a　virtual　environment.　In　this　experiment,　relevant　measurements,　including　wayfinding　time,　wrong　turns,　and　stopping　and　looking,　were　selected　to　describe　wayfinding　behaviors.　The　results　showed　that　the　evaluation　outcome　of　the　new　integration　information　signage　was　better　than　that　of　the　old　one,　with　its　wayfinding　measurements　decreasing　to　varying　degrees.　Overall,　the　new　integration　information-signage　solution　is　more　efficient　in　guiding　passengers.　Moreover,　this　general　method　of　optimizing　and　evaluating　signage　alternatives　with　BIM　and　VR　technologies　is　also　suitable　for　other　indoor　spaces.　Practitioner　Summary:　To　evaluate　the　old　and　new　integration　information　signage　in　transport　hubs,　a　virtual　reality　experiment　was　conducted　in　this　study　based　on　the　wayfinding　theory　and　the　TOPSIS　comprehensive　evaluation　approach.　The　results　showed　that　the　new　integration　information　signage　solution　was　more　efficient　than　the　old　one　in　guiding　passengers.