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Abstract:
The personalized recommendation has already taken a crucial role in online services to alleviate information overload. However, most existing works pay their attention to user interest modeling with a uniform embedding, which inevitably results in suboptimal recommendations. We argue that users' diverse and mixed interests are positively related to their interacted items with mutual effects, and they are partially matched in decision-making. This work introduces a novel dual interest activation network (DIAN), which forms dual embedding learning of users and items with a dynamic activation for personalized recommendation. By modeling mutual effects between users and items, DIAN constructs dual embedding learning on their identites (IDs) and neighbor groups to encode their diverse and mixed composition of interests implicitly. Specifically, considering the partial matching scenario, we introduce a dynamic interest activation with pairwise matching motivated attention on aggregating neighbor groups of users and items. Experimental analysis verifies the significance of mutual effects and dynamic matching, illustrating the effectiveness of DIAN for personalized recommendation.
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MULTIMEDIA TOOLS AND APPLICATIONS
ISSN: 1380-7501
Year: 2023
3 . 6 0 0
JCR@2022
ESI Discipline: COMPUTER SCIENCE;
ESI HC Threshold:19
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SCOPUS Cited Count:
ESI Highly Cited Papers on the List: 0 Unfold All
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Chinese Cited Count:
30 Days PV: 7
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