In　order　to　obtain　the　sharp　cube　texture,　a　new　process,　the　intermediate　annealing　rolling　technique,　has　been　introduced　to　prepare　the　Ni7W　substrate.　In　this　paper,　a　cubic　texture　content　up　to　98.5%　within　10　degrees　of　the　standard　cubic　orientation　is　obtained　in　the　final　substrate　and　the　influence　of　this　improved　rolling　technique　on　the　cube　texture　formation　has　been　discussed.　The　results　show　that　the　increased　cube　texture　in　the　Ni7W　substrate　is　caused　by　the　optimized　deformation　texture　and　the　increased　nucleated　fraction　of　the　cube　grains.