People＇s　interest　in　cosmetic　surgery　has　increased　in　recent　years.　Drawing　from　objectification　theory,　in　the　present　study,　we　examined　the　associations　of　body　talk　on　social　networking　sites　(SNS),　body　surveillance,　and　body　shame　with　cosmetic　surgery　consideration.　In　particular,　we　examined　the　mediating　roles　of　body　surveillance　and　body　shame　in　the　relationship　between　SNS　body　talk　and　cosmetic　surgery　consideration.　We　also　examined　potential　gender　differences　in　the　serial　mediation　model.　Male　and　female　college　students　in　China　(N　=　309)　completed　questionnaires　regarding　SNS　body　talk,　body　surveillance,　body　shame,　and　cosmetic　surgery　consideration.　Results　showed　that　SNS　body　talk,　body　surveillance,　and　body　shame　were　positively　associated　with　cosmetic　surgery　consideration.　Body　surveillance　and　body　shame　mediated　the　association　between　SNS　body　talk　and　cosmetic　surgery　consideration　both　separately　and　sequentially.　Gender　did　not　moderate　any　of　the　relations　in　the　serial　mediation　model.　Findings　of　this　study　provide　new　insight　into　the　relationship　between　SNS　use　and　cosmetic　surgery　and　highlight　facets　of　objectification　as　potential　targets　for　prevention　and　intervention　regarding　appearance　concerns.