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Author:

李鑫 (李鑫.)

Indexed by:

CQVIP

Abstract:

商业健身俱乐部在我国已经发展了多年,但是大多数商业健身俱乐部赢利状况不好,笔者从商业健身俱乐部的经营理念、品牌建设、管理方式、市场定位及会员制营销几个方面进行论述,剖析商业健身俱乐部的经营之道。

Keyword:

品牌建设 健身俱乐部 经营理念

Author Community:

  • [ 1 ] [李鑫]北京工业大学

Reprint Author's Address:

Email:

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Source :

中国市场

ISSN: 1005-6432

Year: 2011

Issue: 39

Page: 38-39

Cited Count:

WoS CC Cited Count: 0

SCOPUS Cited Count:

ESI Highly Cited Papers on the List: 0 Unfold All

WanFang Cited Count: 5

Chinese Cited Count:

30 Days PV: 4

Affiliated Colleges:

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